Developing Narrative and Fundraising Infrastructure for a Growing Organization
Elephant Circle works at the intersection of birth justice, public health law, and community-based care. As the organization expanded across multiple program areas, its fundraising narrative and internal systems had not kept pace.
Internally, the team needed shared language to describe how their work fit together. Externally, funders often understood individual programs, but not the broader ecosystem.
English Hudson worked with Elephant Circle to clarify their organizational role and develop a narrative structure that could hold the full scope of their work.
This included introducing a more deliberate approach to fundraising—focused on values alignment, relationship-building, and long-term donor pathways.
Areas of work
Narrative development across program areas
Organizational positioning within the broader ecosystem
Donor segmentation and relationship strategy
Fundraising readiness assessment
Development of long-term implementation roadmap
Selected outcome
Greater internal alignment on organizational identity and strategy
Clearer, more cohesive external narrative
Structured approach to donor engagement and growth
Shift from reactive to intentional storytelling
Client Perspective
“English Hudson helped us hold complexity without flattening it. They translated our work into language funders could understand—without asking us to dilute our values.”
Vita Malama, Deputy Director
Elephant Circle